What If You Could Predict the Next Drought Before It Hits

In 2023 alone, U.S. farms suffered over $21 billion in crop losses due to natural disasters. Drought, extreme heat, and wildfires accounted for nearly $17 billion of that. If you’re not using real-time and historical weather data to prepare, you’re gambling with your entire season.

That’s where external data comes in. With access to timely forecasts and disaster history, farmers can make smarter, faster decisions that protect their crops and their bottom line.

Why External Data Is Critical in Agriculture

✅ Detect natural disaster risks early and prepare accordingly
✅ Adjust planting schedules and crop selections based on expected conditions
✅ Allocate labor and equipment more efficiently in times of drought or heavy rain
✅ Increase resilience, reduce losses, and improve overall profitability

How It Works

🔹 Use historical drought patterns and current forecasts to shift planting or invest in irrigation
🔹 Analyze temperature, rainfall, and humidity data to prepare for pest or disease outbreaks
🔹 Anticipate flooding and mobilize resources like sandbags, pumps, and emergency response

Real-World Impact: Weather Data Prevents Loss

On over 220 million acres globally, FieldView’s real-time weather platform helps farmers make smarter planting and protection decisions. With hourly weather updates and historical insights, users can plan around extreme conditions and improve yield outcomes—even in volatile climates.

📩 Ready to safeguard your next harvest? Talk to us about accessing the external data your farm needs to thrive.

Live Webinar

Building a Strategic Data Sourcing Function: Governance and Technology

December 11th, 2025 / 1:00 PM EST

Is your organization prepared for the next generation of data sourcing, including AI-generated and high-volume unstructured data? Simply applying traditional sourcing rules to data acquisition exposes your business to financial and compliance risks. Our two expert speakers will detail how to move from reactive purchasing to a proactive sourcing function, utilizing structured vendor management, existing category acquisition frameworks, and centralized governance to build a foundation that ensures continuous quality and value from all external data assets. Reserve your spot today!